Pandora Internet Radio, more commonly known as Pandora, is a free online radio streaming service owned by Pandora Media, Inc. and headquartered in Oakland, California. It was founded by Will Glaser, Jon Kraft, and Tim Westergren in 2000. Panodra has more than 80 million registered users and an annual revenue of US$274,000,000 as of 2012.
DESIGN ELEMENTS, HISTORY AND EVOLUTION OF PANDORA LOGO
Shape and Font of the Pandora Logo
The Pandora logo consists of a very simple and formal wordmark which features the radio’s name in Mrs Eaves Small Caps typeface in uppercase letters. It also mentions “internet radio” underneath using lowercase characters. The emblem is widely considered as one of the most popular and instantly recognizable logos on the World Wide Web.
Colors of the Pandora Logo
The blue color in the Pandora logo stands for approachability, excellence and reliability of the radio, whereas the gray color represents joy and sophistication.