The Microsoft Network, often shortened as MSN, is a popular online service owned by Microsoft Corporation that operates various Internet sites and products like Hotmail and Messenger. MSN was originally established in August 1995 as an Internet service provider. It is today regarded as one of the most valuable internet properties in the world with over 650 sites in 44 different global markets.
DESIGN ELEMENTS, HISTORY AND EVOLUTION OF MSN LOGO
Shape, Colors and Font of the MSN Logo
The MSN logo comprises of a memorable stylized butterfly insignia. It was first introduced in 2000. Microsoft decided to introduce a redesigned version of the logo in 2009. As a part of the rebranding effort, a fresher, cleaner and more contemporary design was adapted as compared to its predecessor.
The new MSN logo, however, embodied the butterfly in a rather abstract form. It incorporated a rounded and thinner typeface, while discarding the bold-italic style of the former logo. Moreover, the original colors of the butterfly – blue, red, green and yellow – were retained but with slight variations in shades. Also, the brand name was featured in gray color instead of blue.
The butterfly is a traditional symbol of love, joy, trust and freedom.
The MSN logo is often considered as one of the most popular and instantly recognizable logos in the computer industry.