HTC Corporation, more commonly known as HTC, is a famous global Taiwanese manufacturer of smartphones and internet tablets headquartered in New Taipei City, Taiwan. Founded in 1997 by Cher Wang, H.T. Cho and Peter Chou, the company now employs 16,746 people worldwide with total assets of $6.5 billion USD as of 2012.
HTC was ranked by the leading business magazine Fast Company as the 31st most innovative company in the world.
DESIGN ELEMENTS, HISTORY AND EVOLUTION OF HTC LOGO
Shape and Font of the HTC Logo
The HTC logo comprises of a simple wordmark which features the company’s name in a rounded and modern custom typeface. Below it the brand’s famous tagline, “quietly brilliant”, is placed in a playful handwritten font that possesses an extraordinary richness and depth.
The HTC is undoubtedly one of the most popular and instantly recognizable logos in the digital arena.
Colors of the HTC Logo
The green color in the HTC logo symbolizes growth, freshness and environmental production of the company, whereas the black color stands for its dominance, supremacy and excellence.