Christian Dior S.A., more commonly known as Dior, is a leading French fashion house headquartered in Paris. Founded in 1946 by the legendary fashion designer Christian Dior, the company is known for its exquisite designs and outrageous style.
With total assets of €51.20 billion as of 2011, Christian Dior employs 85,000 people across the world.
DESIGN ELEMENTS, HISTORY AND EVOLUTION OF DIOR LOGO
Shape and Font of Dior Logo
The Dior logo consists of a simple wordmark that features the brand name using the Nicolas Cochin font family. Despite being so simple and straight-forward, it still is recognized as one of the world’s most popular and instantly recognizable fashion logos.
The Dior logo is synonymous with such brand personality traits as luxury, glamour, prestige, sophistication and originality.
Colors of Dior Logo
The use of black and white color scheme in the Dior logo exhibits a natural feeling of warmth, giving the overall design a very powerful yet classy impression.